SmartPower was formed with the support of the Connecticut Clean Energy Fund, and since our initial work in Connecticut we have had the privilege of working with many clean energy funds from coast to coast. In partnership with these funds and along with utility companies, clean power marketers and other stakeholders, SmartPower has been committed to increasing clean energy demand and customers through innovative research and marketing approaches.
If you are looking for help expanding your clean energy market, SmartPower can help. We’ve helped clean energy funds develop understanding of consumer attitudes about clean energy and how to effectively target customers for positive results. We’ve helped funds with solar incentive programs, green choice utility options and building grassroots community support and customers through our Clean Communities Program. And as a member of the Clean Energy States Alliance, our early branding work on clean energy was created with a partnership with funds in PA, MA, NJ, RI and CT.
We have many “tools” in our marketing arsenal. They include: