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SmartPower is coordinating the Clean Energy advertising campaign to
increase public awareness of clean energy. The Clean Energy campaign
and logo were developed as part of a collaborative effort among several
states working under the auspices of the Clean Energy States Alliance.
For more information on CESA, please see www.cleanenergyfunds.org. If you’d like more information about these or any other efforts, please
feel free to contact us at info@smartpower.org or 860-249-7040.
Television
 
"Hospitals":15
"Stadiums":15

SmartPower President Interviewed
about Energy Efficiency

The Washington, DC Fox 5 TV news reporter Claudia Coffey and a film crew arrived to interview Brian in a segment called, "Saving Money in the New Year: Making Green by Going Green."

The purpose of the segment was to show viewers they can save money while also saving energy. Brian demonstrated many of SmartPower's energy efficiency-recommended tasks such as replacing incandescent bulbs with compact florescent bulbs. Brian also demonstrated that plugging televisions and cable boxes into power strips and then shutting those strips off can prevent 'phantom loads.' These 'phantom loads' occur when appliances and electronics are shut off but left plugged into an outlet. Even while 'off,' these electrical components still draw small amounts of electricity, resulting in increased electrical costs for the home as well as a bigger carbon footprint. Over time, even small amounts of electricity can add up to significant amounts of money wasted and CO2 emitted.
Click here to to view the news segment.

In June, SmartPower was proud to be the lead sponsor of a documentary that was shown on Connecticut Public Television titled, "The Warming of Connecticut." This one-hour documentary outlined how global warming was affecting the everyday lives of Connecticut residents.
CLICK HERE TO VIEW SEGMENTS OF THE DOCUMENTARY

Radio
Podcasts

Changing Public Perception of Renewables
by Renewable Energy Access

Print

Change to renewable energy. Change their future. (pdf)
Arizona Public Service Company is the largest electric utility company in Arizona. With the support of research conducted by SmartPower, this very effective advertisement should strike a responsive chord with Arizona electricity consumers.     APS

Declare Your Energy Independence (pdf)

Outdoor
Research
Background on the Clean Energy campaign (draft, May 2004) (doc)
Lyn Rosoff, Second Wind Enterprises
How the advertising campaign was developed; summary of market research
Public Attitudes about Clean Energy (ppt)
Jonathan Pelto, Impact Strategies
Polling results in Rhode Island, February 2004
Follow-up Poll: Public Attitudes about Clean Energy (ppt)
Jonathan Pelto, Impact Strategies
A tracking survey of Rhode Islanders following up on the February poll,
September 2004
   
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Questions? Contact us
The Clean Energy Current Newsletter
 
North East Sustainable Energy Association Conference: Earlier in March, Boston was the scene of the Building Energy 2008 Conference and Trade Show at the Seaport World Trade Center. The conference, as always, was organized by the Northeast Sustainable Energy Association (NESEA) and was keynoted this year by Massachusetts Governor, Deval Patrick. (more)
Cambridge Energy Alliance on "NOW w/ David Brancaccio": Once again, a story of a friend and partner with SmartPower has found its way to the national media. The work of the Cambridge Energy Alliance was the feature in the March 28th episode of the acclaimed PBS public affairs series, NOW- with David Brancaccio.(more)
Wisconsin Clean Energy Summit: ecently our President, Brian F. Keane, was a keynote speaker at the 5th Annual Wisconsin Renewable Energy Summit, in Milwaukee. This is the premiere renewable energy conference in Wisconsin, and it brought over 1,200 attendees committed to helping bring more clean energy jobs to the state.(more)
Wear your support of clean energy proudly. Now available, clean energy t-shirts with our Clean Energy: Let's Make More logo.
 

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