“Marketing is not usually where foundations invest their funds, and it is a skill that most nonprofits don’t have. But the environmental message alone is not enough to make a difference to most electricity customers. We needed more effective marketing information, strategies and tools. That’s why foundations joined with the Connecticut Clean Energy Fund to create SmartPower. SmartPower’s success in growing the clean energy field is why we continue our support.”

– Ruth Hennig, Former Executive Director, The John Merck Fund

​“SmartPower has been an invaluable partner in building the clean energy market in Pennsylvania.”


– Roger Clark, Director, Clean Energy, Pennsylvania Sustainable Development Fund

​“SmartPower’s innovative approach to researching our customers helped us dig into issues we hadn’t ever thought about, but were holding back our program.”


– Betsy Kauffman, Senior Program Manager, Energy Trust of Oregon

​“We’ve got to get everyone in America thinking more about their energy use, and I think SmartPower’s focus on teens is right on.”


– Ed Begley, Jr., actor and environmental activist, on SmartPower’s America’s Greenest Campus campaign

​“I would definitely do business with SmartPower again. DOE was very lucky to work with such an accomplished and innovative organization.”


– Linda Silverman, Former Senior Advisor for Renewable Energy, U.S. Department of Energy